Tag: Website

SEO Best Practices and Marketing
Cat Links eCommerce Marketing SEO

What Are External Website Links and Why Are They Important to an SEO Strategy?

Josh Robert Nay

When it comes to SEO and search engine marketing in general, there are a number of metrics website administrators and owners need to be aware of. We’ve covered a few SEO topics before, but questions always seem to arise when it comes to external links. What are External Links To put it in as simple a definition as possible, external links are a hyperlinks that point to any domain outside of the current domain on which the content exists. The link itself is known as the target and the site being linked to is called the source. Major search engines

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Responsive Web Design, Graphc, successful online business
Cat Links Graphic Design Marketing SEO Web Design

Getting Your Personal Website Designed With You in Mind

Josh Robert Nay

Starting a personal blog or website can be tasking, particularly during the early design phase. This is a time when you’re just getting started, trying to find your niche, and just starting to place the building blocks that will hopefully turn into a successful website someday soon. Relying on do it yourself (DIY) website builder that sometimes fall short can add to some of the stress. After all, you just want to sit down and start typing that blog entry or sharing your site with others. Good websites take time, but great websites take a lot of time and effort.

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SEO increase sales, get found in Google
Cat Links eCommerce Marketing SEO Web Design

Getting Started in SEO: Building a Brand Worth Searching For

Josh Robert Nay

Even in today’s digital age, many companies and executives don’t know about that three-letter acronymn that makes all websites discoverable in search engines. Yes, SEO, or Search Engine Optimization. If you’re not familiar with SEO, then it’s recommended that you read some SEO frequently asked questions to help shed some light on the subject. Now, it’s true that SEO can and does increase sales overall. But that’s not — and shouldn’t be — its primary purpose. Instead, there are some important attributes of SEO that help businesses large or small become successful. Brand Identity Brand Identity has become a vastly

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Small Business Website Design, Better than Wix
Cat Links eCommerce Graphic Design Marketing SEO Web Design

Getting Your Small Business Website Professionally Designed

Josh Robert Nay

Small business website design is important but difficult, and let’s face it, starting your own small business can be stressful enough (though, of course, but it can also be rewarding). One of the biggest stresses that seem to pop up, particularly in E-Commerce websites during the early design phase, is actually how to go about getting a website built in the first place, since most successful businesses today have their own websites. It’s true, there are various do it yourself (DIY) website builders that you can utilize yourself, but many fall short of providing the intuitive services that your small

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Woocommerce platform
Cat Links eCommerce Web Design Website

Change “Default Sorting” Dropdown Option to “Sort By Relevance” in WooCommerce

Josh Robert Nay

Default sorting is not exactly user-friendly for customers visiting your e-commerce store. For most customers, “Sort by Relevance” is easier to understand, and comes across as “more welcoming” to visitors, particularly those who don’t shop online often. Ideally, you want your dropdown to default to something like the screenshot shown below of one of my clients’ websites. /** * Changing “Default Sorting” to “Sort by Relevance” on Shop and Product Category pages **/ function sip_update_sorting_name( $catalog_orderby ) { $catalog_orderby = str_replace(“Default sorting”, “Sort by Relevance”, $catalog_orderby); return $catalog_orderby; } add_filter( ‘woocommerce_catalog_orderby’, ‘sip_update_sorting_name’ ); add_filter( ‘woocommerce_default_catalog_orderby_options’, ‘sip_update_sorting_name’ ); If you prefer,

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https website security
Cat Links Security SEO Server

Automatically Redirect HTTP Website Traffic to HTTPS via .htaccess File

Josh Robert Nay

You will, of course, need an SSL website security certificate, but once you have one, you’ll want to configure your server so that your visitors and clients are automatically. You can see how this works by typing https://joshrobertnay.com (http not https) in the address bar of your browser and this site will redirect you to the secure https URL. Not only does this serve to make your website more secure, but it also helps improve your site’s SEO. Finding .htaccess file in cPanel This redirect is relatively simple to implement if you’re familiar with the layout of cPanel. You’ll need

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Web and graphic design service
Cat Links eCommerce SEO Web Design

Making the Web Faster: Upcoming Google Search Update Will Target Slow Mobile Sites

Josh Robert Nay

If you’re hoping to get your mobile website in front of more eyeballs in Google Search, you’d better start with increasing your website’s speed, and you should do it before July 2018. A recent announcement by the search giant revealed the lengths it’s going to integrate site speed into its latest search algorithm change coming this summer. According to Google: The “Speed Update,” as we’re calling it, will only affect pages that deliver the slowest experience to users and will only affect a small percentage of queries. It applies the same standard to all pages, regardless of the technology used

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Bing and Google SEO
Cat Links SEO

SEO is NOT Dead… Far, Far From It

Josh Robert Nay

I recently read a post on social media from a person who (while remaining nameless) was supposed to be an expert in his field. This post, however, got under my skin because he essentially called SEO (Search Engine Optimization) a fruitless endeavor, saying it was “dead” and calling on companies to make their investments elsewhere. I truly hope this person is not an advisor for companies in his spare time. Here’s the truth. SEO is not dead. Backlinks? Yes, it’s true that backlinks are now one of the least important parts of SEO nowadays. While still somewhat relevant, they’ve taken a

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https website security
Cat Links eCommerce Security SEO Website

Website Security: To HTTP or To HTTPS?

Josh Robert Nay

Website security is a given when it comes to customers. Customers want to know their data is protected. Having a website security certificate can go a long way into not only assuring your customers that they are safely browsing and purchasing, but it can also lend credibility to your business and your products. There’s also an additional underlying and important reason to invest in an SSL (secure sockets layer) security certificate: your rank in search engines. SSL uses a cryptographic system that uses two keys to encrypt data. It’s no secret that Google, Bing, and other search engines give secure

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Cat Links eCommerce Server Web Design

Boost Your Website by Enabling Compression via Your Server .htaccess File in cPanel or Through FTP

Josh Robert Nay

Every little thing you do on your server can either make or break your site, and can also go a long way in boosting your site’s overall performance, thereby boosting your ranking in search engines such as Google and Bing. Enabling compression through your server’s .htaccess file is one such performance booster and is quite simple to do. Via FTP or your cPanel host backend, access your .htaccess file and enter the following code: # Enable Compression <IfModule mod_deflate.c> AddOutputFilterByType DEFLATE application/javascript AddOutputFilterByType DEFLATE application/rss+xml AddOutputFilterByType DEFLATE application/vnd.ms-fontobject AddOutputFilterByType DEFLATE application/x-font AddOutputFilterByType DEFLATE application/x-font-opentype AddOutputFilterByType DEFLATE application/x-font-otf AddOutputFilterByType DEFLATE application/x-font-truetype

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